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Original formulation back on shelf

November 03, 2016 2 min read

We are pleased to announce our Original Formulation for Alpha Keri Moisture Boost Lotion is back on the shelf, by popular demand. Phasing onto shelf from September, the formula features the much-loved Alpha Keri fragrance and original thick, rich, creamy original consistency.

The formulation, trusted for 25 years, provides deep hydration that restores skin lipids and builds a barrier lock on the skin’s surface all day long. The packaging has also been updated with an ‘Original Formulation’ banner to ensure devoted customers can easily spot it on shelf.

Fiona Scrymgeour, Head of Marketing at Mentholatum said “Listening to what our customers want is so important to us, and we want to continue providing body and skin care products that they will love and trust. We know there’s a lot of loyalty out there to the Original Formulation, and we’re excited that our customers will continue to have skin they can wear with pride.”

The Original Formulation Alpha Keri Skin Moisture Boost Lotion is available at Chemist Warehouse, Priceline Pharmacy & leading pharmacies Australia wide from September 2016, in 400mL (RRP $11.99) and 1L sizes (RRP $19.99). Also available online, SHOP NOW.

About Alpha Keri

Alpha Keri is a body and skin care expert with a strong heritage in dermatologically tested products. The brand has undergone the biggest shake up in its 50 year history and completely re-launched with its advanced skin care technology. The range includes Body Hydration products, ideal for dry skin, ageing, sensitive skin, cellulite, dermatitis and eczema prone skin and the Body Slimfit range to target body firming, toning and slimming.

Alpha Keri Moisture Boost Lotion | Original Formula back on shelf

 

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